Brazil is getting a plant-based burger of its own. GFI Brazil has been working with Fazenda Futuro founder Marcos Leta from the project's inception.
GFI Brazil has been working with Brazil-based egg producer Grupo Mantiqueira to respond to growing consumer demand for plant-based foods. Grupo Mantiqueira just launched their first plant-based egg product: N.Ovo.
In every country, the more comfortable people were with new foods and the more familiar they were with plant-based or cultivated meat, the higher their acceptance.
The transition will effectively take 300 million egg whites out of the equation annually.