The future of cultivated meat & seafood: Consumer acceptance, insights, and opportunities
Event description
The benefits of cultivating meat are well established —the ability to produce meat that is identical to conventional animal meat more sustainably, decreasing GHG emissions, deforestation, water pollution, and antibiotic resistance. Nevertheless, the success of cultivated meat is directly tied to consumer acceptance. In this GFI LINC seminar, we will hear from researchers and industry experts about the state of consumer acceptance of cultivated meat globally, and how to increase acceptance through consumer education and effective messaging.
Event speakers
- Keri Szejda, Founder & Principal Research Scientist at North Mountain Consulting Group
- Sophie Armour, Senior Communications Manager at GFI Europe
- Ben Friedman, Chief Growth Officer at Wildtype
- Andrew Noyes, VP, Head of Global Communications & Public Affairs at Eat Just
Resource
Join GFI LINC
GFI LINC is an initiative that brings together companies across the global value chain to gain insights into the alternative protein market and foster new collaborations.
More about GFI LINC
GFI LINC (Learn, Inspire, Network, Collaborate) is a new industry initiative that leverages the Good Food Institute’s unique position in the alternative protein ecosystem to bring together companies across the global value chain to gain key insights into the alternative protein market and foster new collaborations and partnerships. We will host a quarterly seminar dedicated to topics that are critical to addressing industry bottlenecks and accelerating the growth of the alternative protein sector. This community is founded upon the belief that by convening a diverse range of stakeholders, we can drive industry-wide change and grow the entire sector in a way that benefits all.
In order to join the community, you must work for one of the following types of companies:
- A traditional food manufacturer/B2B supplier (e.g., ingredients, equipment) with a clear intent of dedicating at least a part of the business to alternative proteins.
- An alternative protein startup/company that is mature in terms of scale (beyond conceptual/early R&D stage) and funding (minimum series A).
Upcoming events
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Bruce Friedrich at Politics & Prose
Meat: How the Next Agricultural Revolution Will Transform Humanity’s Favorite Food—and Our Future – with Nicolás Rivero.
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Bruce Friedrich kicks off Canada’s premier alternative protein symposium in Toronto.
2026 Midwest Climate Summit Campuses as Climate Engines: Cutting Carbon and Building Resilience
Join us for a lively workshop on the levers campuses can pull right now—from food procurement to school design to climate-ready facilities.
Bruce Friedrich at Johns Hopkins University: Meat — a homecoming conversation
Event description Co-hosted with the Center for a Livable Future (based at the Johns Hopkins Bloomberg School of Public Health), this event is a chance to connect the dots between…
The Future of Innovation, Sustainability, and the Law Symposium
GFI’s Madeline Cohen joins Northwestern Pritzker Law’s 2026 Animal Law Symposium for a timely conversation on the legal and policy questions shaping the future of food innovation.
Alternative Protein Symposium: Bridging Science and Society
Join Bruce Friedrich and our Alt Protein Project leaders from NC State, Duke University, and Virginia Tech at the Alternative Protein Symposium: Bridging Science and Society.
Building Your Alt Protein Career: Gastronomic science
Join us to learn how gastronomic science can be translated into high-impact food solutions.
Animal-Free Meat: The Next Agricultural Revolution
Come learn how science, policy, and industry can work together to satisfy the world’s soaring demand for meat, no animals required.
