Webinar description

Join GFI and Greenberg Traurig, an international law firm with an extensive Food, Beverage & Agribusiness Practice, for a presentation on labeling, standards of identity, nomenclature, claims and more. This talk will be applicable for companies across the plant-based, cultivated meat, and precision fermentation sectors as they bring their products to market in the United States.

Topics will include:

  • Federal labeling regulations applicable to food and beverage products
    • Statements of identity
    • Net quantity of contents
    • Nutrition facts panels
    • Proper naming of ingredients
    • Claims 
  • Claims and substantiation
  • Manufacturing and SOPs

Meet the speaker

Justin prochnow

Justin Prochnow

SHAREHOLDER, GREENBERG TRAURIG LLP

Justin Prochnow works in the Denver office of the international law firm Greenberg Traurig. Currently, Greenberg Traurig has 2000+ lawyers in 42 offices around the U.S. and internationally and attorneys practicing in almost every area. He is the co-chair of our national Food, Beverage and Agribusiness Group which has attorneys in a wide range of practice areas assisting companies in the food, beverage, dietary supplement, and cosmetic/personal care products industries. His practice focuses exclusively on representing companies in these industries. He represents companies on a wide range of regulatory issues, from labeling and advertising review, including websites, infomercials, labels, and brochures, to assisting with FDA inspections and warning letters. He also works with companies to respond to FDA inquiries regarding complaints and assists with implementing recalls when necessary. 

About Greenberg Traurig

Greenberg Traurig’s Food, Beverage & Agribusiness Practice leverages their deep experience representing some of the most significant participants in the food, beverage, agribusiness, dietary supplement, and personal care products industries. The Agribusiness team is globally ranked in Chambers & Partners, and Law360 has named them a “Food & Beverage Practice Group of the Year,” with a team member being recognized as a Law360 MVP for Food & Beverage. They represent clients on a broad range of matters in the sector, including those involving agrotech, environmental, finance, intellectual property, labor and employment, litigation, M&A, real estate, regulatory, restructuring, and tax matters.

Upcoming events

View all events
Https://gfi. Org/wp content/uploads/2026/06/sci25049 cultivated seafood webinar graphics header featured
Virtual Event

Developing continuous cell lines for cultivated seafood

Dive into GFI’s new guide for practical solutions to overcoming shared challenges in fish and crustacean cell line development.

An illustration of the globe with two hands reaching towards one another.  third party event featured image.
McCormick Place West Building

Meet GFI at the 2026 NCSL Legislative Summit

GFI is collaborating with two leading organizations advancing food innovation: the Plant Based Foods Association and the Association for Meat, Poultry, and Seafood Innovation.

Woman speaking in front of crowd at an event
Virtual Event

Business of Alt Protein: The Science of Charisma for Founders, Leaders, and Professionals

Join charisma expert Olivia Fox Cabane, who will share research-backed techniques for building trust, communicating with confidence, and increasing your influence in high-stakes interactions.

Https://gfi. Org/wp content/uploads/2026/07/sci26027 webinar graphics soap aug header featured
Virtual Event

The Science of Alt Protein: Growth factors—Driving cultivated meat cost and scalability

Learn how researchers are developing innovative approaches to reduce growth factor costs and make cultivated meat production more affordable.

An illustration of the world with trees and windmills in the background

The Future of Meat: Technology, Sustainability, and the Meats of Tomorrow

Bruce Friedrich heads to The Commonwealth Club for a conversation about Meat—and why rethinking how we produce meat could shape the future of food.

An illustration of cultivatd fish fry with french fries for the fish and chips collaborative huddle
Virtual Event

Fish & CHIPS: Collaborative Huddle for Ideation & Problem Solving

Calling all cultivated seafood researchers and innovators! Join us for our next collaborative huddle on September 29th at 11:30 am ET.

An illustration of cultivatd fish fry with french fries for the fish and chips collaborative huddle
Virtual Event

Fish & CHIPS: Collaborative Huddle for Ideation & Problem Solving

Calling all cultivated seafood researchers and innovators! Join us for our next collaborative huddle on September 29th at 10:30 pm ET.