Business of Alt Protein: The Smart Protein Taste Test: Insights from Indian Consumers

Event description

Caroline Cotto (Director, NECTAR) and Rajyalakshmi G (Market and Consumer Insights Advisor, GFI India) will present where plant-based products already match their animal counterparts, where the largest taste gaps remain, and which flavor and texture improvements would most increase consumer liking. The session will close with implications for product developers, investors, and researchers working to scale smart proteins in India.