Animal-Free Meat: The Next Agricultural Revolution
Event description
Drawing from Meat, GFI’s President and Founder Bruce Friedrich will outline a practical roadmap for producing the foods people love in ways that require fewer resources, reduce environmental impact, and expand consumer choice. As global demand for meat continues to rise, innovation in plant-based and cultivated meat offers a path to meet that demand while building a more sustainable and secure food system.
Join us to explore what it will take to accelerate this shift and why animal-free meat may define the next agricultural revolution.
GFI speaker
Bruce Friedrich
PRESIDENT AND FOUNDER
Bruce Friedrich serves as GFI’s chief thought leader and relationship-builder, working in close partnership with GFI’s global teams and food system stakeholders around the world.
Bruce is a TED Fellow, Y Combinator alum, and popular speaker on food innovation. He has penned op-eds for the Wall Street Journal, Foreign Policy, Nature Food, USA Today, Los Angeles Times, Wired, CNN, and many other publications. He has represented GFI on the TED Radio Hour, New Yorker Radio Hour, the Ezra Klein Show, Making Sense (Sam Harris), and a variety of other podcasts and TV programs. Bruce’s 2019 TED talk has been viewed more than 2.4 million times and translated into 30 languages.
Publishers Weekly selected Bruce’s book Meat as a top 10 new release in science, writing: “This packed account makes food science feel like an urgent and essential undertaking.” The book has also received praise from Nobel Laureate in economics Michael Kremer, former UNFCCC head Christiana Figueres, and CSIS director of global food and water security Caitlin Welsh, who penned the foreword. Says Welsh: “This book explains the imperative to transform our food systems, and lays out a game plan to get us there…. Meat is as important as it is enjoyable.” Find out more on the book’s website, MeatBook.org.
Bruce graduated magna cum laude from Georgetown Law and also holds degrees from Johns Hopkins University, the London School of Economics, and Grinnell College.
Upcoming events
View all events
Natural Products Expo West – Competing on Health: Insights for Plant-Based Brands
Event description Health isn’t just a trend—it’s reshaping the competitive landscape of food. At Natural Products Expo West, GFI will lead a timely conversation on how evolving definitions of “healthy”…
Plant-Based Community Reception
Join GFI and the Plant Based Foods Association (PBFA) at the SPINS booth at Expo West.
How alternative protein companies can work with the U.S. National Laboratories
Join us to learn ways alternative protein companies can work with the U.S. National Laboratories.
High-Impact Giving Strategies for Reducing Biodiversity Loss
GFI joins Giving Green to discuss how strategic philanthropy can help address biodiversity loss.
Future Food-Tech San Francisco – Breaking Barriers to Scale: Cost, Efficiency, and De-Risking Bioprocessing
From modular systems to shared infrastructure, the future of bioprocessing is getting real. Join GFI’s Amanda Hildebrand at Future Food-Tech San Francisco as she moderates a dynamic breakout session on…
Bruce Friedrich at Politics & Prose
Meat: How the Next Agricultural Revolution Will Transform Humanity’s Favorite Food—and Our Future – with Nicolás Rivero.
Bruce Friedrich at Johns Hopkins University: Meat — a homecoming conversation
Event description Co-hosted with the Center for a Livable Future (based at the Johns Hopkins Bloomberg School of Public Health), this event is a chance to connect the dots between…
