Ben supports GFI’s Corporate Engagement team as a Research Analyst, working to develop data-driven insights within the alternative protein industry.
Areas of expertise: CPG sales/marketing, market trends, consumer & category insights, data analysis, project management
Ben supports the Corporate Engagement team’s efforts in research and analysis, bringing experience from the CPG and food industries. Prior to joining GFI, he served in various sales and marketing roles at General Mills focused on developing category insights, building customer relationships, and brand management. Ben’s interest in global food systems was ignited by his time volunteering with Partners in Food Solutions. He earned his BBA in Marketing from the University of Wisconsin-Madison.