$741mwas raised by U.S. plant-based meat, egg, and dairy companies in the first half of 2020—almost as much as in all of 2019.
$5bwas the value of the U.S. plant-based retail market in 2019.
9of the 10 largest U.S. meat companies launched, bought, or collaborated on a plant-based meat brand by the end of 2019.

Download the Plant-Based Meat, Eggs, and Dairy State of the Industry Report

2019 brought the U.S. substantially closer to plant-based meat, eggs, and dairy that are delicious, affordable, and accessible. This report provides a snapshot of the plant-based food industry, highlights the major developments of 2019, and predicts trends for 2020 and beyond. 

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U.S. Plant-Based Food Company Investment (1980–2019)
U.S. Plant-Based Food Company Investment (1980-2019)
Graph of Venture Capital Investments in Plant-Based Food Companies (2010–2019)
Venture Capital Investments in Plant-Based Food Companies (2010-2019)
Timeline of Recent M&A Activity in the Plant-Based Food Industry (October 2014–December 2019)
Recent M&A Activity in the Plant-Based Food Industry (October 2014-December 2019)
Graph of Household Penetration of Plant-Based Milk and Plant-Based Meat
Household Penetration of Plant-Based Milk and Plant-Based Meat
Plant-based burgers topped with arugula on a white stone counter

Watch our on-demand webinar

2019 was a groundbreaking year for the plant-based food industry. Join GFI’s Director for Corporate Engagement Caroline Bushnell and GFI’s Startup Growth Specialist Nate Crosser as they dive into the most important retail and foodservice sales data, investment analytics, technical advancements, consumer insights, industry predictions, and more (including a 2020 update).

Beyond Meat burgers merchandised in the refrigerated section

See the latest U.S retail market research

GFI’s retail market research, commissioned from SPINS, provides data on dollar sales and market growth across plant-based meat, egg, and dairy categories, including comparisons to sales of animal-based products. 

Good Food Retail Report cover image

Good Food Retail Report 2020

Learn plant-based sales strategies and see how the top 15 U.S. grocery retailers rate on their plant-based assortment, merchandising, and marketing.

A shopper compares plant-based meat products in a supermarket aisle

Company Database

Explore the landscape of plant-based, cultivated, and fermentation companies including consumer brands, manufacturers, and ingredients companies.

Close up of a grocery cart being pushed down an aisle

Consumer insights

Understand consumers, demographics, adoption, motivations, category descriptors, and opportunities for future research in alternative proteins.

Hands typing on a laptop computer keyboard, representing MOOC concept for cultured meat and plant-based meat science.

Massive open online course

Enroll in GFI’s open-access online course to learn about the science of plant-based and cultivated meat.