The Business of Alt Protein: Opportunity thinking, how to drive focus in innovation
Webinar description
Join GFI and NewEdge, a growth and innovation strategy firm, for a seminar on Opportunity Thinking®, a set of principles and processes that guide how to find, define, and capture opportunity, driving focus in innovation efforts. In this seminar, NewEdge will discuss the difference between ideas and opportunities and will provide tools for how to think strategically about this at your own company. Topics will include:
- How to toggle between individual product ideas and the larger market opportunities to get bigger ideas and longer-term roadmaps
- Define the three elements of opportunity (needs, value creators, and conditions) and learn why all three are needed for success
- See the tools come to life through examples of failure and success in the alternative protein space
This seminar is ideal for both entrepreneurs and established companies. You’ll walk away better equipped to focus your efforts on where your company can thrive.
Upcoming events
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2025 Canadian Alternative Protein Symposium
Join GFI President Bruce Friedrich at the Canadian Alt Protein Symposium, a dynamic gathering of innovators working to reshape the global food system!
The Business of Alt Protein: Precision fermentation consumer research and nomenclature
Join GFI’s next Business of Alt Protein webinar covering an overview of current precision fermentation consumer research insights and nomenclature best practices.
MANRRS 39
Join us for an engaging session on alternative proteins and their potential to transform food systems. This session will explore the science, technology, and market opportunities behind plant-based, cultivated, and…
GFI’s Research Grant Program: 2025 RFP information session
The greatest time of the year is upon us: GFI research grant season! Funding for alternative protein research is up for grabs, and we’ll walk you through GFI’s RFP step-by-step.
Los Angeles Climate Week
GFI is heading to Los Angeles Climate Week! This event brings together climate organizations, policymakers, innovators, companies, and changemakers from LA and beyond on cutting-edge climate change solutions.
Decoding the market: Plant-based meat consumer segmentation
Join GFI’s corporate engagement team for a webinar on April 8 providing an overview of GFI’s new plant-based meat consumer segmentation that provides a framework to understand opportunities to grow…
The Next Frontier of Food: Precision Fermentation Innovations—ConnectEd Briefs
Join Lucas Eastham, lead scientist, fermentation, for a ConnectEd Brief on precision fermentation. Lucas will discuss how this technology is revolutionizing food production, from alternative proteins to functional ingredients.
The Science of Alt Protein: The mechanical signature of plant-based meat
Learn how tension, compression, and shear tests—combined with constitutive neural networks—can be used to identify the mechanical signature of plant-based meats.
