Foodservice: Gateway to Changing Consumer Habits

Event description

The foodservice sector holds immense potential as a gateway to driving the global transition toward a more sustainable and plant-based food system. As a critical player in shaping consumer habits and preferences, the industry has the power to transform the game—but how is it leveraging this influence?

What strategies are currently being deployed by key players? Where are the blind spots hindering progress? And how effectively are companies, institutions, and policymakers embracing this shift?

By analyzing the roles of key industry stakeholders and emerging trends, the webinar will explore the position of the foodservice as a critical driver in reshaping food consumption patterns.

Meet the speaker

Marika Azoff

CORPORATE ENGAGEMENT LEAD – RETAIL AND FOOD SERVICE

Marika works with companies involved in food sales and distribution to increase their sales of and commitment to alternative proteins. Marika first joined GFI with a focus on alternative seafood. Through building relationships with the private sector, she worked to accelerate the development of alternative seafood globally. Marika earned a BA in Animal Conservation from the University of Rochester and spent the last decade focused on animal conservation and strategic partnerships.