Building Your Alt Protein Career: Marketing strategy and business development
Event description
Are you interested in working in the alternative protein sector? Join GFI’s academic community coordinator, Asia Sheehab, to learn more about pursuing an academic or industry career in this rapidly growing field. After an overview of opportunities, you’ll hear from Riley Jackson, whose dynamic eight-year career in the alternative protein industry offers valuable insights.
Meet the speaker
Riley Jackson
STRATEGIC PARTNERSHIPS AND MARKETING MANAGER
IVY FARM TECHNOLOGIES
Riley has been a passionate advocate in the alternative protein industry for over eight years. Starting her career in advertising and strategy, she focused on bridging the gap between consumers and their food, highlighting the impact of their choices. Riley was inspired after being part of the Beyond Meat launch into Canada and has since collaborated with innovative companies like the The Good Food Institute, BIOMILQ, and Tindle. On the business development team at Impossible Foods, she successfully launched numerous products into the U.S. market. Determined to transform the global food system, Riley now leads marketing and partnerships at Oxford-based cultivated meat company Ivy Farm Technologies. Her mission is to pave the way for cultivated meat’s market entry and to connect consumers and partners with the possibilities of the future of protein.
Upcoming events
View all events
2025 Canadian Alternative Protein Symposium
Join GFI President Bruce Friedrich at the Canadian Alt Protein Symposium, a dynamic gathering of innovators working to reshape the global food system!
The Business of Alt Protein: Precision fermentation consumer research and nomenclature
Join GFI’s next Business of Alt Protein webinar covering an overview of current precision fermentation consumer research insights and nomenclature best practices.
MANRRS 39
Join us for an engaging session on alternative proteins and their potential to transform food systems. This session will explore the science, technology, and market opportunities behind plant-based, cultivated, and…
GFI’s Research Grant Program: 2025 RFP information session
The greatest time of the year is upon us: GFI research grant season! Funding for alternative protein research is up for grabs, and we’ll walk you through GFI’s RFP step-by-step.
Los Angeles Climate Week
GFI is heading to Los Angeles Climate Week! This event brings together climate organizations, policymakers, innovators, companies, and changemakers from LA and beyond on cutting-edge climate change solutions.
Decoding the market: Plant-based meat consumer segmentation
Join GFI’s corporate engagement team for a webinar on April 8 providing an overview of GFI’s new plant-based meat consumer segmentation that provides a framework to understand opportunities to grow…
The Next Frontier of Food: Precision Fermentation Innovations—ConnectEd Briefs
Join Lucas Eastham, lead scientist, fermentation, for a ConnectEd Brief on precision fermentation. Lucas will discuss how this technology is revolutionizing food production, from alternative proteins to functional ingredients.
The Science of Alt Protein: The mechanical signature of plant-based meat
Learn how tension, compression, and shear tests—combined with constitutive neural networks—can be used to identify the mechanical signature of plant-based meats.
